REEBOK INTEGRITY PRO FOOTBALL BOOTS PROFESSIONAL
These players do not require expensive sporting such as those used by professional athletes and normally have trouble finding durable, low budget boots. There has been a steady increase in the number of students and youths participating in football games mainly as s recreational activity. The Sharp Shooter will also be made using the latest technological in leather treatment that will make them durable, more comfortable, and minimize injury to player’s feet. One advantage that The Sharp Shooter will possess over the mainstream football boots is that it will have adjustable insoles that can be adjusted when a player feels so, and hence increase a player’s comfort while improving grip. The product will be known as Under Armour Sharp Shooter, shortened to The Sharpshooter. Currently, our main product focus is on sports shoes, specifically football boots that can be used by soccer and rugby players. Under Armour deals mainly in sports clothing and accessories. Other institutions may prefer to purchase all of their sporting items from us. However, we shall continue to market the rest of our products especially in cases where they are complementary, for instance, colleges and schools that use Under Armour sweatshirts can buy our football boots too for use by football and rugby players. The factor to the company’s success at this new venture is that Under Armour has already established its brand in the market and will be aiming to extend its customer base to football and soccer players. Under Armour intends to market the new product as part of the existing basketball shoes and differentiate itself from competitors by the marketing strategies, exclusiveness, and high brand awareness. The company has been very successful at designing sports wear and basketball shoes and, due in part to the huge success of its clothing line, wishes to expand its operations into the soccer boots market. It specializes in sportswear and trendy casual apparel, mainly targeting athletic teams in schools, colleges, and in the military. Under Armour is a US based sports clothing and accessories company that was founded in January 2006 by Kevin Plank, who is currently the company’s CEO. The report also covers a market analysis that will aid in formulating strategies for entering the markets and achieving a significant market share Company Description
REEBOK INTEGRITY PRO FOOTBALL BOOTS PRO
The Reebok Pro Rage football boot is set to be a mainstream winner.The plan offers details of our strategies and objectives towards achieving the business goals in both foreign and home markets.
Verdict: Fantastic price for a professional football boot. The sockliner includes an anti friction fabric which reduces heat and moisture, reducing blistering.
The inside of the heel has a Griptonite anti slip coating that grips the foot and prevents boot slippage.Īvailable in 3 different soleplates, 12 stud moulded, 6 screw in studs or the variable blades.Ĭomfort: The one piece foot liner and elasticated Neoprene inner cradles the foot snugly for the ultimate comfort and touch of the football. The external TPU heel count increases stability, support and protection. This lightweight football boot has a micro synthetic upper, with a hidden lace system aiding control and maximising the strike area. Performance: Weighing in at 9.35 oz, this is a light football boot. With the recent hype attached to Reebok’s football boot sponsorship agreements with Thierry Henry and Andriy Shevchenko, the Pro Rage has been one of this years most eagerly awaited football boots. The Reebok Pro Rage football boots launch Reebok straight into the premier league of top level football boots.
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